8.How SEO Works

How SEO Works

This is an extremely brief introduction to SEO. It aims to inform you what SEO is, but not to teach you how to become an SEO expert. Much of the SEO process is just hard work and learning from your errors.

If you do your own SEO you will still likely want to chat in SEO forums and read books on the topic before starting. Many of the print books can go quickly out of date, but if you ask around there will likely be at least a couple good guides which are commonly recommended.

What is SEO?

SEO is the art or science of gaining top search engine placement for relevant keyword phrases through making search engines believe your site is more relevant than your competition’s websites.

What are Keywords?

Keywords are terms or (more often) phrases you would expect someone to search for to find your website. With SEO you pick your keywords and create pages focused on them. You can only focus each page on a specific keyword phrase or few specific keywords. One of the best tricks to SEO is to gain traffic using many pages focused on specific terms vice focusing on broad single word terms. Specific terms are usually easier to rank well for and often have a higher conversion rate (since a longer query is often associated with greater searcher intent).

Using the Correct Domain Name

Acquiring links is important to rank well for competitive terms. When possible you want the links pointing at you to use your keywords in them. Other sites (especially directories) are more inclined to link to you with your keywords in the link text if they are also in your official site name or domain name. It is usually a good idea to use your keywords in your domain name when possible.

SEO is an acronym for "search engine optimization" or "search engine optimizer." Deciding to hire an SEO is a big decision that can potentially improve your site and save time, but you can also risk damage to your site and reputation. Make sure to research the potential advantages as well as the damage that an irresponsible SEO can do to your site. Many SEOs and other agencies and consultants provide useful services for website owners, including:

·         Review of your site content or structure.

·         Technical advice on website development: for example, hosting, redirects, error pages, use of JavaScript.

·         Content development.

·         Management of online business development campaigns.

·         Keyword research.

·         SEO training.

·         Expertise in specific markets and geographies.

Keep in mind that the Google search results page includes organic search results and often paid advertisement (denoted by the heading "Sponsored Links") as well. Advertising with Google won't have any effect on your site's presence in our search results. Google never accepts money to include or rank sites in our search results, and it costs nothing to appear in our organic search results. Free resources such as Webmaster Tools, the official Webmaster Central blog, and our discussion forum can provide you with a great deal of information about how to optimize your site for organic search.

Search Engine Optimization Techniques,

Search Engine Optimization Tutorial,

Search Engine Optimization Consultant,

Search Engine Optimization New York,

Search Engine Optimization Company,

Search Engine Optimization Orange County,

Affordable Search Engine 

Er Ratnesh Porwal
Software Engineer
www.AeroSoftCorp.com
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www.AeroSoft.co.in
www.AeroSoftseo.com
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